“I’ve spent [at least] a hundred thousand dollars with Dan Kennedy over the last ten years… I bought all of Frank Kern’s latest stuff. I’ve spent a fortune on InfusionSoft over the last year and a half. And ‘fix your funnels’ and all that stuff, and I still didn’t know what to say…
“As soon as we did the ‘Your Marketing Helium’ live web-workshop I said to myself ‘This is the piece I’m missing…”
Click here to listen to my full interview with top-tier marketing consultant Jim Hart.
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Many consultants would love to be in Jim Hart’s shoes.
Jim consults to the newspaper industry. He helps them actually make money in the Internet Age.
His clients include the Washington Post, Chicago Tribune, LA Times… almost all the large papers.
They pay mid-five to six figures for most projects. Revenue is comfortably in the six figure range.
Sounds like a perfect situation for an independent consultant, right?
Except that if you are a successful independent consultant, then you know that there’s always something you want to improve. To tweak. To leverage. To make more profitable.
In Jim’s case, one of the things that frustrated him most was giving great speeches that didn’t lead to clients.
“The largest speaking engagements are so important. I’ve been blessed to be invited many times. And changing the approach to the speech for these larger clients is one of the things I’m most excited about. Because I’ve gotten invited year after year after year and walked out of there with not much business from them. All kinds of accolades and little trophies and attaboys and nice emails and that kind of stuff, but that doesn’t buy you a cabin in the woods, which is my goal for this year with the incremental revenue from this…”
Another opportunity for Jim is the thousands and thousands of smaller papers who can’t afford his regular fees.
Jim could help them in a more leveraged way – if he could figure out how to get their attention and interest. Consistently.
All of this is why Jim signed up for the “Your Marketing Helium” live web-workshop I did more than two months ago.
And that web-workshop impressed him so much that he later decided to join my Plenty of Clients Mastery Program.
I’m sharing this with you today because we’ve got another “Your Marketing Helium” live web-workshop coming up on September 10th.
Only 3 – 7 people. Max.
Last time I had to turn people away and even refund a payment to someone who *snuck* in right after we hit our max.
So if you want to join me for this rare opportunity, go here now.
Dov Gordon
PS – Here’s another quote from the interview:
“Not to be corny, but that’s how I felt at the end of the ‘Marketing Helium’ workshop.
“I came into there having walked two hours a day for the previous two weeks listening to Frank Kern’s “Mass Conversion” and not feeling any closer to how I was going to appeal to all these people.
“And at the end of the 3-4 hour ‘Marketing Helium’ workshop I said to myself ‘I think I’m listening to the guy who’s going to help me figure out this thing that’s keeping me awake at night.’
“And so far, so good!”
I don’t have Frank Kern’s hair (don’t have much of my own anymore, either) nor his movie star looks.
But I do know how to help you talk about what you do in a way that draws ideal clients to you.
And I know how to do that quickly.
It’s been more than two months since we did a “Your Marketing Helium” live web-workshop. And we accept a maximum of 7 people each time.
