How to attract AAA customers: Step 1
Years ago my brother-in-law was driving across the U.S. with a friend. After half a day of driving through the Midwest, they pulled over at a truck stop to rest and stretch their legs. They were getting back into the car when a middle-aged man came up to them. “Hey, fellas, can I have a…
How to finally ‘get through’ to your thick and obstinate business partner.
See my offer for a free “Breakthrough Influence Consultation” below. —- If you’re in a “head-butting” situation with your partner, you’re no stranger to feelings of high frustration topped with anxiety. You’re torn between what you KNOW is great business possibility on the one hand, and seeing how that ______ is ruining everything on the…
What to do when you’re unclear, confused and don’t know what to do.
“Don’t worry when you are not recognized, but strive to be worthy of recognition.” — Abraham Lincoln We all have moments of clarity amidst spells of confusion. Like when lighting flashes across a dark and stormy plain, you’ve got only a brief moment to take in the full picture and burn it into your mind…
How to influence bewildered stakeholders who want to cling to misperceptions or excuses for ego or other deeply emotional reasons
Simon left a great comment asking some very important questions about influence and persuasion under my popular Time Alchemy video. Here are excerpts of his key points: “Your methods are wonderful for getting to the core of the issues, which in my experience can save you a lot of time when one is dealing [with]……
Why one small business is hiring – and another is firing.
Two clients. Each runs a small company. One is hiring and the other is firing. What’s the difference? Both are in multi-billion dollar markets. Neither can blame the recession because each only needs a fraction of a percent of an enormous market to double or triple in size. So it’s not the economy. As an outside consultant to both…
How to Gain Two Weeks a Year Without Time Management.
To really master your time, you need a lot more than time management techniques. Sometimes you need a whole new way of doing things. As the friendly plumber was leaving the other day, he mentioned that he had a few more callbacks to go on before he”d head home. A “callback” means he did a…
How to Build Your Competitive Advantage by Seeing What Does NOT Change
Note: This article was originally published on SMBCEO.com. ——————— Have the requirements for leadership changed? Is it true that “The time of the great leaders like Churchill, JFK, FDR, and Golda Meir, is over because the world is too complex for one individual to know everything”? Is it true that “One of the things that…
Alchemy for Chief Marketing Officers.
A bird in a cage may sing, but it can’t soar. A chief marketing officer, (CMO), apparently, is very much like a bird in a cage. And you and I want to avoid being like either. In a fascinating twist of irony, the bird sees the bars that confines him. The CMO doesn’t. CMOs have…
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