Some people spend years or decades in higher education, but they never learn the small number of things that will give them what they want most out of life.
After losing too many years to non-stop studying, always afraid there was more I still had to learn before I could succeed, I had an epiphany:
“Dov, you can study and study and study 15 hours a day for the rest of your life and you’ll still not know even a finger nail’s worth of the knowledge out there in the world.
You’re on a fool’s journey.”
OK. That seemed true. But what’s the alternative?
The light bulb suddenly turned on.
There are a small number of skills that apply everywhere. And I think of them as “The critical 10% that makes you look brilliant 90% of the time.”
It’s what set me on the path to find and master those skills. “The simplicity on the far side of complexity” in the few areas that really help me succeed.
Which is what I’ve done with the skill of crafting a simple, head-turning marketing message. And turning it into a consistent flow of ideal clients.
And if you act fast, I’d like to share those skills with you
The “Your Marketing Helium” live web workshop has limited space – check for availability.
As soon as you register, you will receive two “simplicity on the far side of complexity” training videos.
The big deal is this: These videos will teach you a process for crafting a head-turning marketing message.
But I’m 99% certain that this process goes deeper than anything you’ve tried before.
Then, on the scheduled date, you’ll get on a live 3- 4 hour web workshop with me and up to 8 others. That’s when we’ll add the art.
After the last workshop, Lynn Whitmore, put it like this:
Dov,
First and foremost, THANK YOU!
I am very impressed with how you articulate what someone is trying to say in a clear, concise manner. You are a master of what you do. You manage to make it look simple, yet, it is not, without practice.
I learn more each time I am exposed to how you cut through the complexity and get to simplicity on the other side.
I gained even more insight into the process when you worked with me and the other participants. Also, through the stories, metaphors and analogies you offer to explain your points. Each time I go through the individual pieces of the process I am better able to internalize the knowledge…
[The email went on to talk about how she is using what she did in the workshop to restructure her message and improve her marketing.]
Lynn
PS – If you feel any of this contributes a testimonial for you, please feel free to use it!
If you are a coach or a consultant, these skills will help you talk about what you do in a more compelling way. AND you’ll also be using them in your coaching and consulting work. They are “critical 10%” skills.
If you’re an expert of some other kind, you’ll be using these skills to lead more effective sales conversations. To lead prospects to tell you things they would never share with your competitors.
These workshops fill up quickly!
Go here now to grab one for yourself.
Dov Gordon
