Your USP Doesn't Matter to Your Clients.
All they want to hear from you is a head-turning message, something we call the Eavesdrop Effect.
If you ever chatted with a lead who didn't become a client, read on...
Watch "How to Create The Eavesdrop Effect" now, free.
The video is about 7 minutes long, but if you're missing this information, your marketing message will be ineffective about 99% of the time. Check out Dov Gordon's Eavesdrop Effect now:
It is HARD to talk about what you do in a way that gets your ideal clients interested… unless you use The Eavesdrop Effect.
To attract your ideal clients, you must talk about what you do in a way that gets them interested.
When you use The Eavesdrop Effect, you can do that without being charismatic or flashy. Without being a showman. Without being ostentatious or inappropriate. You can do that while staying you - the way you always are.
With the right marketing message - you don’t need to scream.
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Dov Gordon helps consultants, experts and small professional service firms build a steady, consistent, predictable flow of ideal clients. He helps these owners build simple marketing and selling systems that bring in all the clients they want.